Accession No. | M0044717 |
ISBN | 003098016x |
Call Number | 658.8342 S554C 1999 |
Author | Sheth, Jagdish N (3) |
Title | Customer behavior : consumer behavior and beyond / behavior and beyond Banwari Mittal, Bruce I. Newman |
Imprint | Fort Worth : Dryden Press, 1999 |
Physical | xxxii, 800, C16, G16, I17, Cr3 p : ill |
Series | The Dryden Press series in marketing |
Subject | Consumer behavior (69) |
| Consumer preference |
| Marketing (271) |
| Consumer satisfaction (20) |
สาขาวิชา | Faculty of Business Adminstration -- Marketing (279) |
| Graduate School (2731) |
| International Program -- Business Management (4370) |
Added Entry | Mittal, Banwari |
| Newman, Bruce I |
Price | 1,470 |
Group | General |
Location | Central Library - 2nd floor | |
ITEM NUMBER | LOCATION | ITEM CLASS | STATUS | CALL NUMBER | COMPONENTS
|
M0044717 |
สำนักหอสมุด |
General |
Available |
658.8342 S554C 1999 |
|
|