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 Accession No. M0154247
 ISBN 9781292222691
 Call Number 659.1 C648I 2018
 Author Clow, Kenneth E Same author(3)
 Title Integrated advertising, promotion and marketing communications / Kenneth E. Clow, Donald Baack
 Edition 8th ed
 Imprint Harlow : Pearson , 2018
 Physical 508 p : ill
 Subject Communication in marketing Same subject(34)
  Advertising Same subject(92)
 สาขาวิชา Faculty of Business Administration -- Marketing Same subject(256)
  Graduate School -- Master of Business Administration Same subject(3979)
 Added Entry Baack, Donald Same author(4)
 URL Object ตัวอย่างหน้าปก
  oContent
 Price 1,202.75
 Group General
 Location oCentral library - 2nd floor  
ITEM NUMBERLOCATIONITEM CLASSSTATUSCALL NUMBERCOMPONENTS
M0154247 Central Library General Available 659.1 C648I 2018  
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