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Rec.Status  n Bib.Stage  Normal Create  Pui Modify  
Rec.Type  a Language  eng Entry d.  2011/09/12 Update d.  2011/09/22
Bib.Level  m Pub Ctry.   Date1  2010 Date2  0
Tag Ind Content
001##0008-9445
016##M0124022
020##9780470319925
082##658.802\bD131M 2010
100##Dahlen, Micael
245##Marketing communications : a brand narrative approach /\cMicael Dahlen, Fredrik Lange, Terry Smith
260##Hoboken, NJ : \bWiley, \c2010
300##xxii, 584 p : \bill
650##Communication in marketing
650##Branding (Marketing)
690##Faculty of Business Administration \xMarketing
690##Graduate School \xMaster of Business Administration
690##Graduate School \xMaster of Engineering in Engineering Management
690##Graduate School \xDoctor of Philosophy in Information Technology in Business
690##Graduate School \xDoctor of Philosophy in Management
690##International Program \xBusiness Management
700##Lange, Fredrik
700##Smith, Terry
856##o\nตัวอย่างหน้าปก\u%$URLBASE00%/multim/picture/
910##3,550
930##General
949##Central Library - 2nd floor
970##อาจารย์วิบูลย์ ชินบูรพา (ภาควิชาการตลาด) \bPO No.0028/54 \cRP
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