| Tag | Ind | Content |
|---|
| 001 | ## | 0006-2423 |
| 016 | ## | M0066895 |
| 020 | ## | 0030362711 |
| 035 | ## | Main000062423 |
| 082 | ## | 658.82\bS556A 2003 |
| 100 | ## | Shimp, Terence A |
| 245 | ## | Advertising promotion : supplemental aspects of integrated marketing communications /\cTerence A. Shimp |
| 250 | ## | 6th ed |
| 260 | ## | Australia :\bSouth-Western,\c2003 |
| 300 | ## | xxi, 650 p : \bill |
| 440 | ## | The Dryden Press series in marketing |
| 650 | ## | Advertising \xManagement |
| 650 | ## | Marketing |
| 650 | ## | Marketing \xManagement |
| 650 | ## | Public relations |
| 650 | ## | Sales promotion |
| 650 | ## | Direct marketing |
| 650 | ## | Communication in marketing |
| 690 | ## | Faculty of Business Administration \xMarketing |
| 690 | ## | Graduate School \xDoctor of Philosophy in Information Technology in Business |
| 690 | ## | Graduate School \xMaster of Engineering in Engineering Management |
| 690 | ## | Graduate School \xMaster of Business Administration |
| 690 | ## | International Program \xBusiness Management |
| 910 | ## | 880 |
| 930 | ## | General |
| 949 | ## | Central Library - 2nd floor |
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