| Accession No. | M0149430 |
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| ISBN | 9780071267816 |
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| Call Number | 658.8342 P478C 2010 |
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| Author | Peter, J. Paul  (13) |
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| Title | Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson |
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| Edition | 9th ed |
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| Imprint | Boston : McGraw-Hill, 2010 |
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| Physical | xxi, 555 p : ill |
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| Subject | Consumer behavior  (69) |
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| | Marketing (271) |
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| สาขาวิชา | Faculty of Business Administration (3201) |
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| | Graduate School (2731) |
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| | International Program -- Business Management (4370) |
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| | Graduate School -- Master of Business Administration (3989) |
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| | ห้องสมุดมารวย@SIAM UNIVERSITY -- Business Admin & Mgnt (137) |
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| Added Entry | Olson, Jerry C (6) |
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| Price | 789 |
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| Group | General |
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| Location |  ห้องสมุดมารวย@SIAM UNIVERSITY - Business Admin & Mgnt | |
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| ITEM NUMBER | LOCATION | ITEM CLASS | STATUS | CALL NUMBER | COMPONENTS
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| 6100002241 |
ห้องสมุดมารวย@SIAM UNIVERSITY |
General |
Available |
658.8342 P478C 2010 |
|
|
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