| Accession No. | M0026289 |
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| ISBN | 0256122768 |
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| Call Number | 658.802 L523A 1994 |
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| Author | Lehmann, Donald R  (4) |
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| Title | Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer |
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| Edition | 3rd ed |
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| Imprint | Burr Ridge, IL : Irwin, 1994 |
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| Physical | x, 198 p : ill |
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| Series | Irwin series in marketing |
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| Subject | Marketing  (271) |
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| | Marketing -- United States (2) |
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| | Marketing -- United States -- Management (4) |
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| สาขาวิชา | Faculty of Business Adminstration -- Marketing (279) |
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| | Graduate School -- Doctor of Philosophy in Information Technology in Business (2179) |
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| | Graduate School -- Master of Business Administration (3989) |
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| | Graduate School -- Master of Engineering in Engineering Management (1294) |
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| | International Program -- Business Management (4370) |
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| Added Entry | Winer, Russell S (6) |
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| Group | General |
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| Location |  Central Library - 2nd floor | |
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