Accession No. | M0061534 |
ISBN | 033394769x |
Call Number | 658.8270285 B818 2001 |
Title | Branding@thedigitalage / Interbrand ; Herbert Meyers, Richard Gerstman, editor |
Imprint | New York, NY : Palgrave, 2001 |
Physical | xii, 178 p : ill |
Subject | Brand name products (24) |
| Brand name products -- Marketing (8) |
| E-business (15) |
| E-commerce (34) |
| Electronic commerce (73) |
สาขาวิชา | Faculty of Business Adminstration -- Marketing (279) |
| Graduate School -- Doctor of Philosophy in Information Technology in Business (2179) |
| Graduate School -- Master of Engineering in Engineering Management (1294) |
| Graduate School -- Master of Business Administration (3989) |
| International Program -- Business Management (4370) |
Added Entry | Meyers, Herbert (2) |
| Gerstman, Richard (2) |
| Interbrand |
Price | 1,480 |
Group | General |
Location | Central Library - 2nd floor | |