| Accession No. | M0050409 c1 |
|---|
| | M0050410 c2 |
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| | M0050411 c3 |
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| ISBN | 0071362932 |
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| Call Number | 658.827 D141B 2001 |
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| Author | D'Alessandro, David F |
|---|
| Title | Brand warfare : 10 rules for building the killer brand / David F. D'Alessandro |
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| Imprint | New York : McGraw-Hill, 2001 |
|---|
| Physical | xviii, 185 p |
|---|
| Subject | Brand name products  (24) |
|---|
| | Corporate sponsorship (2) |
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| สาขาวิชา | Faculty of Business Adminstration -- Marketing (279) |
|---|
| | Graduate School -- Doctor of Philosophy in Information Technology in Business (2179) |
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| | Graduate School -- Master of Engineering in Engineering Management (1294) |
|---|
| | Graduate School -- Master of Business Administration (3989) |
|---|
| | International Program -- Business Management (4370) |
|---|
| Price | 1,100 |
|---|
| Group | General |
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| Location |  Central Library - 2nd floor | |
|---|
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