| Accession No. | M0042220 c1 |
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| | M0042221 c2 |
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| ISBN | 0658001337 |
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| Call Number | 658.802 P254A 2000 |
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| Author | Parmerlee, David |
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| Title | Auditing markets, products and marketing plans / David Parmerlee ; American Marketing Association |
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| Imprint | Lincolnwood (Chicago), IL : NTC Business Books, 2000 |
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| Physical | xii, 193 p : ill |
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| Series | AMA marketing toolbox |
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| Subject | Marketing -- Planning  (16) |
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| | Marketing audits |
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| | Marketplaces (10) |
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| สาขาวิชา | Faculty of Business Adminstration -- Marketing (279) |
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| | Graduate School -- Doctor of Philosophy in Information Technology in Business (2179) |
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| | Graduate School -- Master of Engineering in Engineering Management (1294) |
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| | Graduate School -- Master of Business Administration (3988) |
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| | International Program -- Business Management (4370) |
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| Added Entry | American Marketing Association |
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| Price | 950 |
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| Group | General |
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| Location |  Central Library - 2nd floor | |
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