| Accession No. | M0089987 (Master) |
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| | M0089988 |
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| ISBN | 0072525274 |
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| Call Number | CD 658.8 P455B 2005 |
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| Author | Derreault, William D. |
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| Title | Basic marketing : a global-managerial approach, 15/e [CD-ROM] / William D. Derreault, E. Jerome McCarthy |
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| Edition | 15 th ed |
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| Imprint | Boston : McGraw-Hill, 2005 |
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| Physical | 1 CD-ROM |
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| Series | McGraw-Hill/Irwin series in marketing |
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| Subject | Export marketing -- Management  (35) |
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| | Marketing -- Management (139) |
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| สาขาวิชา | Faculty of Business Administration -- Accounting (424) |
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| | Faculty of Business Administration -- Marketing (257) |
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| | Graduate School -- Master of Business Administration (3989) |
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| | International Program -- Business Management (4370) |
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| Added Entry | McCarthy, E. Jerome  (13) |
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| Price | 1,000 |
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| Group | CD-ROM |
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| Location |  Central Library - 3rd floor - Digital/Virtual Library | |
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