| Accession No. | M0003127 |
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| ISBN | 0131555995 |
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| Call Number | 658.802 H784C 1993 |
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| Author | Hooley, Graham J  (2) |
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| Title | Competitive positioning : the key to marketing strategy / Graham J. Hooley, John Saunders |
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| Imprint | New York : Prentice Hall, 1993 |
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| Physical | xi, 260 p : ill |
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| Subject | Marketing -- Management  (139) |
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| | Strategic planning (264) |
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| | Competition (25) |
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| สาขาวิชา | Faculty of Business Administration (3201) |
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| | Graduate School (2731) |
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| | International Program -- Business Management (4370) |
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| Added Entry | Saunders, John |
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| URL Object |  ตัวอย่างหน้าปก |
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| Price | 463 |
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| Group | General |
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| Location |  Central Library - 2nd floor | |
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| ITEM NUMBER | LOCATION | ITEM CLASS | STATUS | CALL NUMBER | COMPONENTS
|
| M0003127 |
สำนักหอสมุด |
General |
Available |
658.802 H784C 1993 |
|
|
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