| Accession No. | M0067355 c1 |
|---|
| | M0067356 c2 |
|---|
| | M0067357 c3 |
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| | M0067358 c4 |
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| ISBN | 0324113803 |
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| Call Number | 659.1 O35A 2003 |
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| Author | O'Guinn, Thomas C  (4) |
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| Title | Advertising and integrated brand promotion / Thomas C. O'Guinn, Chris T. Allen, Richard Semenik |
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| Edition | 3rd ed |
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| Imprint | Australia : South-Western, 2003 |
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| Physical | xxxix, 773 p : ill |
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| Subject | Advertising  (92) |
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| | Advertising media planning (16) |
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| สาขาวิชา | Faculty of Communication Arts -- Advertising (102) |
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| | Graduate School -- Master of Arts in Communication Arts (842) |
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| | Graduate School -- Master of Business Administration (3989) |
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| Added Entry | Allen, Chris T (5) |
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| | Semenik, Richard (2) |
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| Price | 900 |
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| Group | General |
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| Location |  Central Library - 2nd floor | |
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| ITEM NUMBER | LOCATION | ITEM CLASS | STATUS | CALL NUMBER | COMPONENTS
|
| M0067355 |
สำนักหอสมุด |
General |
Available |
659.1 O35A 2003 |
|
| M0067356 |
สำนักหอสมุด |
General |
Available |
659.1 O35A 2003 c.2 |
|
| M0067357 |
สำนักหอสมุด |
General |
Available |
659.1 O35A 2003 c.3 |
|
| M0067358 |
สำนักหอสมุด |
General |
Available |
659.1 O35A 2003 c.4 |
|
|
ไทย
