| Accession No. | M0122750 |
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| ISBN | 9780137006694 |
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| Call Number | 658.8 K87P 2010 |
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| Author | Kotler, Philip  (73) |
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| Title | Principles of marketing / Philip Kotler, Gary Armstrong |
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| Imprint | Upper Saddle River, NJ : Prentice-Hall, 2010 |
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| Physical | xxiii, 613 p : ill |
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| | 13th ed |
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| Subject | Consumer behavior  (69) |
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| | Marketing (271) |
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| | Marketing research (92) |
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| | Marketplaces (10) |
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| | Retail trade (32) |
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| | Sales management (43) |
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| | Strategic planning (264) |
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| สาขาวิชา | Faculty of Business Adminstration -- Marketing (279) |
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| | Graduate School (2731) |
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| | International Program -- Business Management (4370) |
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| Added Entry | Armstrong, Gary (15) |
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| Group | General |
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| Location |  Central Library - 2nd floor | |
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| ITEM NUMBER | LOCATION | ITEM CLASS | STATUS | CALL NUMBER | COMPONENTS
|
| M0122750 |
สำนักหอสมุด |
General |
Available |
658.8 K87P 2010 |
|
|
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