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 Accession No.  M0102756
 ISBN  9780071259354
 Call Number  658.8342 P478C 2008
 Author  Peter, J. Paul Same author(13)
 Title  Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson
 Edition  8th ed
 Imprint  Boston : McGraw - Hill, 2008
 Physical  xxi, 555 p ill
 Subject  Consumer behavior Same subject(69)
  Marketing Same subject(271)
 สาขาวิชา  Faculty of Business Administration Same subject(3201)
  Graduate School Same subject(2731)
  Graduate School -- Master of Business Administration Same subject(3989)
  International Program -- Business Management Same subject(4370)
 Added Entry  Olson, Jerry C Same author(6)
 URL Object  ตัวอย่างหน้าปก
 Price  789
 Group  General
 Location  oCentral Library - 2nd floor 
ITEM NUMBERLOCATIONITEM CLASSSTATUSCALL NUMBERCOMPONENTS
M0102756 สำนักหอสมุด General Available 658.8342 P478C 2008  
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