Accession No. | M0035252 |
ISBN | 1861521553 |
Call Number | 658.83 K37M 1999 |
Author | Kent, Raymond (2) |
Title | Marketing research : measurement, method and application / Raymomd Kent |
Imprint | London : International Thomson Business Press, 1999 |
Physical | xiv, 334 p : ill |
Subject | Marketing research (92) |
| Marketing research -- Great Britain (2) |
| Graduate School -- Doctor of Philosophy in Management (863) |
สาขาวิชา | Faculty of Business Adminstration -- Marketing (279) |
| Graduate School -- Master of Business Administration (3989) |
| International Program -- Business Management (4370) |
Price | 1,223 |
Group | General |
Location | Central Library - 2nd floor | |