| Accession No. | M0155679 |
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| ISBN | 9781260570915 |
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| Call Number | 658.8 P455E 2021 |
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| Author | Perreault, William D  (12) |
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| Title | Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon, E. Jerome McCarthy |
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| Edition | 17th ed |
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| Imprint | New York, NY : McGraw - Hill, 2021 |
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| Physical | xxxii, 768 p. : ill |
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| Subject | Marketing  (271) |
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| สาขาวิชา | Faculty of Business Administration -- Marketing (257) |
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| | Graduate School -- Master of Business Administration (3989) |
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| Added Entry | Cannon, Joseph P (4) |
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| | McCarthy, E. Jerome (13) |
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| URL Object | ตัวอย่างหน้าปก  |
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| |  Content |
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| Price | 1,110 |
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| Group | General |
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| Location |  Central Library - 2 nd floor | |
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| ITEM NUMBER | LOCATION | ITEM CLASS | STATUS | CALL NUMBER | COMPONENTS
|
| M0155679 |
Central Library |
General |
Available |
658.8 P455E 2021 |
|
|
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