Accession No. | M0030502 |
ISBN | 0256105316 |
Call Number | 658.802 C898S 1993 |
Author | Cravens, David W. (5) |
Title | Strategic marketing management cases / David W. Cravens, Charles W. Lamb 1993 |
Edition | 4th ed |
Imprint | Homewook, IL : Irwin, 1993 |
Physical | xvii, 900 p : ill |
Subject | Marketing (271) |
| Marketing -- Case studies (11) |
สาขาวิชา | Faculty of Business Adminstration -- Marketing (279) |
| Graduate School -- Master of Business Administration (3989) |
| International Program -- Business Management (4370) |
Added Entry | Lamb, Charles W. |
Group | General |
ITEM NUMBER | LOCATION | ITEM CLASS | STATUS | CALL NUMBER | COMPONENTS
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M0030502 |
สำนักหอสมุด |
General |
Available |
658.802 C898S 1993 |
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