| Accession No. | M0038432 c1 |
|---|
| | M0038433 c2 |
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| | M0057297 c3 |
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| | M0110620 c4 |
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| | M0110839 c5 |
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| ISBN | 0071169415 |
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| Call Number | 658.802 C898S 2000 |
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| Author | Cravens, David W.  (5) |
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| Title | Strategic marketing / David W. Cravens |
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| Edition | 6th ed |
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| Imprint | Boston, MA.: Irwin : McGraw-Hill, 2000 |
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| Physical | xvi, 752 p : ill |
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| Series | The Irwin/McGraw-Hill series in marketing |
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| Subject | Marketing  (271) |
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| | Marketing -- Decision making (10) |
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| | Marketing -- Management (139) |
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| | Marketing -- Management -- Case studies (15) |
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| | Business (109) |
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| สาขาวิชา | Faculty of Business Adminstration -- Marketing (279) |
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| | Graduate School -- Master of Business Administration (3989) |
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| | International Program -- Business Management (4370) |
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| | ห้องสมุดมารวย@SIAM UNIVERSITY -- Business Admin & Mgnt (137) |
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| Price | 586 |
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| Group | General |
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| Location |  Central Library - 2nd floor | |
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| | ห้องสมุดมารวย@SIAM UNIVERSITY - Business Admin & Mgnt | |
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