| Accession No. | M0137488 |
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| ISBN | 9780857027672 |
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| Call Number | 658.83 B432Q 2013 |
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| Author | Belk, Russell W |
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| Title | Qualitative consumer and marketing research / Russell Belk, Eileen Fischer, Robert V. Kozinets |
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| Imprint | London : SAGE, 2013 |
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| Physical | 234 p : ill |
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| Subject | Marketing research  (92) |
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| | Consumers -- Research (2) |
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| | Qualitative research (29) |
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| สาขาวิชา | Faculty of Business Administration (3201) |
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| | Graduate School -- Master of Business Administration (3989) |
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| | Graduate School -- Master of Engineering in Engineering Management (1294) |
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| | Graduate School -- Doctor of Philosophy in Information Technology in Business (2179) |
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| | Graduate School -- Doctor of Philosophy in Management (863) |
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| | International Program -- Business Management (4370) |
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| Added Entry | Fischer, Eileen |
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| | Kozinets, Robert V |
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| URL Object |  ตัวอย่างหน้าปก |
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| Price | 1,708 |
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| Group | General |
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| Location |  Central Library - 2 nd floor | |
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