| Accession No. | M0086763 c1 |
|---|
| | M0086980 c2 |
|---|
| | M0089467 c3 |
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| ISBN | 0324317182 |
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| Call Number | 659.1 O35A 2006 |
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| Author | O'Guinn, Thomas C  (4) |
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| Title | Advertising and integrated brand promotion / Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik |
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| Edition | 4th ed |
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| Imprint | Australia : thomson : South-Western, 2006 |
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| Physical | xlviii, 781 p : ill |
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| Subject | Advertising  (92) |
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| | Advertising media planning (16) |
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| สาขาวิชา | Faculty of Communication Arts (1060) |
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| | Faculty of Business Administration (3201) |
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| | Graduate School (2731) |
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| | International Program -- Business Management (4370) |
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| Added Entry | Allen, Chris T (5) |
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| | Semenik, Richard J (5) |
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| Price | 1,021 |
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| Group | General |
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| Location |  Central Library - 2nd Floor | |
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| ITEM NUMBER | LOCATION | ITEM CLASS | STATUS | CALL NUMBER | COMPONENTS
|
| M0086763 |
สำนักหอสมุด |
General |
Available |
659.1 O35A 2006 |
|
| M0086980 |
สำนักหอสมุด |
General |
Available |
659.1 O35A 2006 c.2 |
|
| M0089467 |
สำนักหอสมุด |
General |
Available |
659.1 O35A 2006 c.3 |
|
|
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