| Accession No. | M0108839 c1 |
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| | M0108840 c2 |
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| ISBN | 0132017733 |
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| Call Number | 647.940688 K87M 2006 |
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| Author | Kotler, Philip  (73) |
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| Title | Marketing for hospitality and tourism / Philip Kotler, John T. Bowen, James C. Makens |
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| Edition | 4th ed |
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| Imprint | Upper Saddle River, NJ : Pearson : Prentice-Hall, 2006 |
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| Physical | xxiv, 932 p : ill |
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| Subject | Hospitality industry -- Marketing  (23) |
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| | Tourism -- Marketing (14) |
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| สาขาวิชา | Faculty of Business Administration -- Marketing (257) |
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| | Faculty of Liberal Arts -- Hotel Studies and Tourism (1424) |
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| | International Program -- Hotel and Tourism Management (1288) |
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| Added Entry | Bowen, John T (2) |
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| | Makens, James C (3) |
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| URL Object |  ตัวอย่างหน้าปก |
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| Price | 855 |
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| Group | General |
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| Location |  Central Library - 2nd floor | |
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| ITEM NUMBER | LOCATION | ITEM CLASS | STATUS | CALL NUMBER | COMPONENTS
|
| M0108839 |
สำนักหอสมุด |
หนังสือทั่วไป |
Available |
647.940688 K87M 2006 |
|
| M0108840 |
สำนักหอสมุด |
หนังสือทั่วไป |
Available |
647.940688 K87M 2006 c.2 |
|
|
ไทย
