| Accession No. | M0042360 |
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| ISBN | 0071351825 |
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| Call Number | 658.84 H893S 2000 |
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| Author | Hughes, Arthur M  (2) |
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| Title | Strategic database marketing : the masterplan for starting and managing a profitable, customer-based marketing program / Arthur M. Hughes |
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| Imprint | New York : McGraw-Hill |
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| Physical | viii, 439 p. : Ill |
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| Subject | Database marketing -- Planning  (3) |
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| สาขาวิชา | Faculty of Business Adminstration -- Marketing (279) |
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| | Graduate School -- Master of Business Administration (3989) |
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| | International Program -- Business Management (4370) |
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| Price | 1,495 |
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| Group | General |
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| Location |  Central Library - 2nd floor | |
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| ITEM NUMBER | LOCATION | ITEM CLASS | STATUS | CALL NUMBER | COMPONENTS
|
| M0042360 |
สำนักหอสมุด |
General |
Available |
658.84 H893S 2000 |
|
|
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