| Accession No. | M0108491 |
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| ISBN | 9780071101073 |
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| Call Number | 658.83 H153M 2009 |
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| Author | Hair, Joseph F  (10) |
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| Title | Marketing research : in a digital information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau |
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| Edition | 4th ed |
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| Imprint | Boston : McGraw-Hill Irwin, 2009 |
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| Physical | xxiv, 690 p : ill |
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| Subject | Marketing research  (92) |
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| สาขาวิชา | Faculty of Business Administration -- Marketing (257) |
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| | Graduate School -- Master of Business Administration (3989) |
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| | Graduate School -- Master of Engineering in Engineering Management (1294) |
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| | Graduate School -- Doctor of Philosophy in Information Technology in Business (2179) |
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| | Graduate School -- Doctor of Philosophy in Management (863) |
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| | International Program -- Business Management (4370) |
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| Added Entry | Bush, Robert P (3) |
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| | Ortinau, David J (3) |
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| URL Object | ตัวอย่างหน้าปก  |
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| Price | 786 |
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| Group | General |
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| Location |  Central Library - 2nd floor | |
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