Tag | Ind | Content |
001 | ## | 0008-9445 |
016 | ## | M0124022 |
020 | ## | 9780470319925 |
082 | ## | 658.802\bD131M 2010 |
100 | ## | Dahlen, Micael |
245 | ## | Marketing communications : a brand narrative approach /\cMicael Dahlen, Fredrik Lange, Terry Smith |
260 | ## | Hoboken, NJ : \bWiley, \c2010 |
300 | ## | xxii, 584 p : \bill |
650 | ## | Communication in marketing |
650 | ## | Branding (Marketing) |
690 | ## | Faculty of Business Administration \xMarketing |
690 | ## | Graduate School \xMaster of Business Administration |
690 | ## | Graduate School \xMaster of Engineering in Engineering Management |
690 | ## | Graduate School \xDoctor of Philosophy in Information Technology in Business |
690 | ## | Graduate School \xDoctor of Philosophy in Management |
690 | ## | International Program \xBusiness Management |
700 | ## | Lange, Fredrik |
700 | ## | Smith, Terry |
856 | ## | \nตัวอย่างหน้าปก\u%$URLBASE00%/multim/picture/ |
910 | ## | 3,550 |
930 | ## | General |
949 | ## | Central Library - 2nd floor |
970 | ## | อาจารย์วิบูลย์ ชินบูรพา (ภาควิชาการตลาด) \bPO No.0028/54 \cRP |