Tag | Ind | Content |
001 | ## | 0008-8304 |
016 | ## | M0122703 |
020 | ## | 9780071221108 |
035 | ## | Main000088304 |
082 | ## | 658.8 \bP455B 2011 |
100 | ## | Perreault, William D |
245 | ## | Basic marketing : a marketing strategy planning approach /\cWilliam D. Perreault, Joseph P. Cannon, E. Jerome McCarthy |
250 | ## | 18th ed |
260 | ## | New York : \bMcGraw-Hill/Irwin, \c2011 |
300 | ## | xxxix, 746, I1-30, G1-11 p : \bill |
650 | ## | Marketing \xManagement |
690 | ## | Faculty of Business Administration |
690 | ## | Graduate School \xMaster of Business Administration |
690 | ## | Graduate School \xMaster of Engineering in Engineering Management |
690 | ## | Graduate School \xDoctor of Philosophy in Information Technology in Business |
690 | ## | Graduate School \xDoctor of Philosophy in Management |
690 | ## | International Program \xBusiness Management |
700 | ## | Cannon, Joseph P |
700 | ## | McCarthy, E. Jerome |
930 | ## | General |
949 | ## | Central Library - 2nd floor |