Tag | Ind | Content |
001 | ## | 0008-7645 |
016 | ## | M0119670 |
020 | ## | 9780415873543 |
035 | ## | Main000087645 |
082 | ## | 659\bK19M 2010 |
100 | ## | Katz, Helen E |
245 | ## | The media handbook : a complete guide to advertising media selection, planning, research, and buying /\cHelen Katz |
250 | ## | 4th ed |
260 | ## | New York :\bRoutledge,\c2010 |
300 | ## | xii, 212 p : \bill |
440 | ## | Marketing channels. |
650 | ## | Advertising media planning |
650 | ## | Mass media and business |
650 | ## | Marketing channels |
690 | ## | Faculty of Communication Arts |
690 | ## | Graduate School \xMaster of Business Administration |
690 | ## | Graduate School \xMaster of Engineering in Engineering Management |
690 | ## | Graduate School \xDoctor of Philosophy in Information Technology in Business |
690 | ## | Graduate School \xDoctor of Philosophy in Management |
690 | ## | International Program \xBusiness Management |
690 | ## | Graduate School \xMaster of Arts in Communication Arts |
740 | ## | Media handbook : a complete guide to advertising media selection, planning, research, and buying |
856 | ## | \nตัวอย่างหน้าปก\u%$URLBASE00%/multim/picture/ |
910 | ## | 1,265 |
930 | ## | General |
949 | ## | Central Library - 2nd floor |
970 | ## | รศ.ดร.วิเชียร เปรมชัยสวัสดิ์ \bPO No.0143/53 \cPS |