| Accession No. | M0010690 c1 |
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| | M0010691 c2 |
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| ISBN | 0256024197 |
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| Call Number | 658.8 B527C 1981 |
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| Author | Bernhardt, Kenneth L  (2) |
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| Title | Cases in marketing management / Kenneth L. Bernhardt, Thomas C. Kinnear |
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| Imprint | Plano, TX : Business, 1981 |
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| Physical | xix, 732 p : ill |
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| Subject | Marketing -- Decision making  (10) |
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| | Marketing -- Management -- Case studies (15) |
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| สาขาวิชา | Faculty of Business Adminstration -- Marketing (279) |
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| | Graduate School -- Doctor of Philosophy in Information Technology in Business (2179) |
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| | Graduate School -- Master of Engineering in Engineering Management (1294) |
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| | Graduate School -- Master of Business Administration (3989) |
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| | International Program -- Business Management (4370) |
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| Added Entry | Kinnear, Thomas C (7) |
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| Group | General |
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| Location |  Central Library - 2nd floor | |
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