| Accession No. | M0002533 |
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| ISBN | 0030949181 |
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| Call Number | 658.804 H982B 1995 |
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| Author | Hutt, Michael D  (4) |
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| Title | Business marketing management : a strategic view of industrial and organizational markets / Michael D. Hutt, Thomas W. Speh |
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| Edition | 5th ed |
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| Imprint | Fort Worth : Dryden Press, 1995 |
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| Physical | xxvi, 757 p : ill |
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| Series | The Dryden Press series in marketing |
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| Subject | Industrial marketing  (11) |
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| | Industrial marketing -- Management -- Case studies (5) |
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| สาขาวิชา | Faculty of Business Adminstration -- Marketing (279) |
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| | Graduate School -- Doctor of Philosophy in Information Technology in Business (2179) |
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| | Graduate School -- Master of Engineering in Engineering Management (1294) |
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| | Graduate School -- Master of Business Administration (3989) |
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| | International Program -- Business Management (4370) |
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| Added Entry | Speh, Thomas W (4) |
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| Price | 510 |
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| Group | General |
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| Location |  Central Library - 2nd floor | |
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