Accession No. | M0104002 |
ISBN | 9789172646230 |
Call Number | 658.812 K62C 2008 |
Author | Kittipong Sophonthummapharn |
Title | A comprehensive framework for the adoption of techno-relationship innovations : empirical evidence from eCRM in manufacturing SMEs / Kittipong Spphonthummapharn |
Imprint | Umea, Sweden : Umea University, 2008 |
Physical | 273 p : ill |
Series | Studies in business administration ; Series B, No.65 |
Subject | Customer relations -- Technological innovations |
| Customer relations -- Marketing |
| Technological -- Innovation |
สาขาวิชา | Faculty of Business Administration (3055) |
| Graduate School -- Master of Business Administration (3812) |
| Graduate School -- Master of Engineering in Engineering Management (1232) |
| Graduate School -- Doctor of Philosophy in Information Technology in Business (2022) |
| Graduate School -- Doctor of Philosophy in Management (806) |
| International Program -- Business Management (3979) |
Added Entry | Umea University. Umea School of Business |
Price | Gift |
Group | General |
Location | Central Library - 2nd floor | |