Accession No. | M0102764 |
ISBN | 0132335719 |
Call Number | 658.802 K39S 2007 |
Author | Kerin, Roger A (6) |
Title | Strategic marketing problems : cases and cpmments / Roger A. Kerin, Robert A. Peterson |
Edition | 11th ed |
Imprint | Upper Saddle River, NJ : Pearson Education International, 2007 |
Physical | x, 722 p : ill |
Subject | Marketing (271) |
| Marketing -- Management -- Case studies (15) |
สาขาวิชา | Faculty of Business Adminstration (540) |
| Graduate School (2731) |
| International Program -- Business Management (4370) |
Added Entry | Peterson, Robert A (4) |
URL Object | ตัวอย่างหน้าปก |
Price | 706 |
Group | General |
Location | Central Library - 2nd floor | |
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