Accession No. | M0102587(Master) |
| M0102588 |
ISBN | 0131525484 |
Call Number | CD 658.83 M249B 2006 |
Author | Malhotra, Naresh K (5) |
Title | Basic marketing research : a decision-making approach [CD-ROM] / Naresh K. Malhotra, Mark Peterson |
Edition | 2nd ed |
Imprint | Upper Saddle River, NJ : Pearson : Prentice-Hall, 2006 |
Physical | 1 CD-ROM |
Note | ซีดี SPSS Student version 13.0 ใช้คู่กับหนังสือ Basic marketing research : a decision-making approach |
Subject | Marketing research (92) |
| SPSS (5) |
สาขาวิชา | Faculty of Business Administration -- CD-ROM (143) |
| Graduate School -- Master of Business Administration -- CD-ROM (171) |
| Graduate School -- Master of Engineering in Engineering Management -- CD-ROM (60) |
| Graduate School -- Doctor of Philosophy in Information Technology in Business -- CD-ROM (147) |
| International Program -- Business Management -- CD-ROM (175) |
Added Entry | Peterson, Mark (2) |
Added Title | SPSS Student version 13.0 |
URL Object | ตัวอย่างหน้าปก |
Price | 696 |
Group | CD-ROM |
Location | Central Library - 3rd floor - Digital/Virtual Library | |