| Accession No. | M0102529 |
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| ISBN | 9780132345163 |
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| Call Number | 658.802 S275E 2008 |
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| Author | Sayre, Shay |
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| Title | Entertainment marketing and communication: selling branded performance, people, and places / Shay Sayre |
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| Imprint | Upper Saddle River, NJ : Pearson Education international, 2008 |
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| Physical | xxii, 489p : ill |
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| Subject | Leisure industry  (3) |
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| | Communication in marketing (34) |
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| สาขาวิชา | Faculty of Business Administration (3201) |
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| | Graduate School (2731) |
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| URL Object | ตัวอย่างหน้าปก  |
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| Price | 3000 |
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| Group | General |
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| Location |  Central Library - 2 nd floor | |
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