| Accession No. | M0089519 c1 |
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| | M0090654 c2 |
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| | M0100114 c3 |
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| ISBN | 1403971692 |
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| Call Number | 658.83430951 D637B 2005 |
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| Author | Doctoroff, Tom |
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| Title | Billions : selling to the new Chinese consumer / Tom Doctoroff |
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| Imprint | New York : Palgrave Macmillan, 2005 |
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| Physical | xiii, 225 p : ill |
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| Subject | Consumers -- China -- Attutudes |
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| | Consumers preferences -- China |
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| | Intercultural communication -- China |
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| | Communication and culture -- China |
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| สาขาวิชา | Faculty of Business Administration -- Marketing  (257) |
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| | Graduate School -- Master of Business Administration (3989) |
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| | Graduate School -- Doctor of Philosophy in Management (863) |
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| URL Object | ตัวอย่างหน้าปก  |
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| Price | 1,800 |
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| | 995 |
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| Group | General |
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| Location |  Central Library - 2nd floor | |
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