Accession No. | M0027041 |
ISBN | 0749424184 |
Call Number | 658.8 F848C 1997 |
Author | Frazer-Robinson, John |
Title | Customer-driven marketing : the ideal way to increased profits through marketing, slaes and service improvement / John Frazer-Robinson |
Imprint | London : Kogan Page, 1997 |
Physical | 368 p : ill |
Subject | High technology -- Management |
| Marketing (271) |
| Technological innovations -- Marketing |
สาขาวิชา | Faculty of Business Adminstration -- Marketing (279) |
| Graduate School -- Doctor of Philosophy in Information Technology in Business (2179) |
| Graduate School -- Master of Business Administration (3989) |
| Graduate School -- Master of Engineering in Engineering Management (1294) |
| International Program -- Business Management (4370) |
Price | 1,195 |
Group | General |
Location | Central Library - 2nd floor | |