| Accession No. | M0042407 c1 |
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| | M0049078 c2 |
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| ISBN | 0-7494-32810 |
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| Call Number | 658.827 R186B 2000 |
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| Author | Randall, Geoffrey  (3) |
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| Title | Branding : a practical guide to planning your strategy / Geoffrey Randall |
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| Edition | 2nd ed |
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| Imprint | London : Kogan Page, 2000 |
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| Physical | vii, 184 p |
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| Subject | Advertising -- Brand Name Products |
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| | brand choice  (3) |
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| | Brand name products (24) |
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| | Brand name products -- Marketing (8) |
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| สาขาวิชา | Faculty of Business Administration -- Marketing (257) |
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| | Graduate School -- Doctor of Philosophy in Information Technology in Business (2179) |
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| | Graduate School -- Master of Engineering in Engineering Management (1294) |
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| | Graduate School -- Master of Business Administration (3989) |
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| | International Program -- Business Management (4370) |
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| Price | 795 |
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| Group | General |
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| Location |  Central Library - 2nd floor | |
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