Tag | Ind | Content |
001 | ## | 0006-2456 |
016 | ## | M0050409 c1 |
016 | ## | M0050410 c2 |
016 | ## | M0050411 c3 |
020 | ## | 0071362932 |
035 | ## | Main000062456 |
082 | ## | 658.827\bD141B 2001 |
100 | ## | D'Alessandro, David F |
245 | ## | Brand warfare : 10 rules for building the killer brand /\cDavid F. D'Alessandro |
260 | ## | New York :\bMcGraw-Hill,\c2001 |
300 | ## | xviii, 185 p |
650 | ## | Brand name products |
650 | ## | Corporate sponsorship |
690 | ## | Faculty of Business Adminstration \xMarketing |
690 | ## | Graduate School \xDoctor of Philosophy in Information Technology in Business |
690 | ## | Graduate School \xMaster of Engineering in Engineering Management |
690 | ## | Graduate School \xMaster of Business Administration |
690 | ## | International Program \xBusiness Management |
910 | ## | 1,100 |
930 | ## | General |
949 | ## | Central Library - 2nd floor |