Accession No. | M0042220 c1 |
| M0042221 c2 |
ISBN | 0658001337 |
Call Number | 658.802 P254A 2000 |
Author | Parmerlee, David |
Title | Auditing markets, products and marketing plans / David Parmerlee ; American Marketing Association |
Imprint | Lincolnwood (Chicago), IL : NTC Business Books, 2000 |
Physical | xii, 193 p : ill |
Series | AMA marketing toolbox |
Subject | Marketing -- Planning (16) |
| Marketing audits |
| Marketplaces (10) |
สาขาวิชา | Faculty of Business Adminstration -- Marketing (279) |
| Graduate School -- Doctor of Philosophy in Information Technology in Business (2179) |
| Graduate School -- Master of Engineering in Engineering Management (1294) |
| Graduate School -- Master of Business Administration (3989) |
| International Program -- Business Management (4370) |
Added Entry | American Marketing Association |
Price | 950 |
Group | General |
Location | Central Library - 2nd floor | |