| Accession No. | M0024537 |
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| ISBN | 0205140912 |
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| Call Number | 658.83 C894M 1995 |
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| Author | Crask, Melvin |
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| Title | Marketing research : principles and applications / Melvin Crask, Richard J. Fox, Roy G. Stout |
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| Imprint | Englewood Cliffs, NJ : Prentice-Hall, 1995 |
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| Physical | xv, 642 p : ill |
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| Subject | Marketing research  (92) |
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| สาขาวิชา | Faculty of Business Administration (3201) |
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| | Graduate School (2731) |
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| | International Program -- Business Management (4370) |
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| Added Entry | Fox, Richard J |
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| | Stout, Roy G |
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| Price | 538 |
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| Group | General |
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| Location |  Central Library - 2nd floor | |
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