Accession No. | M0056104 c1 |
| M0056105 c2 |
| M0056106 c3 |
| M0056107 c4 |
ISBN | 0324027370 |
Call Number | 658.802 W424M 2001 |
Author | Weinstein, Laurence Martin |
| Annavarjula, Madan |
Title | Marketing management : cases for creative problem solving / Laurence Martin Weinstein, Madan Annavarjula |
| Creative problem-solving cases for marketing and management |
Imprint | Australia : South-Western, 2001 |
Physical | xi, 180 p : ill |
Subject | Marketing -- Management (139) |
| Marketing -- Management -- Case studies (15) |
| Marketing -- Decision making -- Case studies |
สาขาวิชา | Faculty of Business Adminstration -- Marketing (279) |
| Graduate School -- Master of Business Administration (3989) |
| International Program -- Business Management (4370) |
Added Title | Creative problem-solving cases for marketing and management |
Price | 330 |
Group | General |
Location | Central Library - 2nd floor | |