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Language
Eng
Author
Kotler, Philip
(73)
Title
The great marketing wars [video cassette]
The jeans battle
The military metaphor
The soft drink battle
Imprint
Sl Prentice-hall 1986
Subject
Audio-visual materials
(679)
Marketing
(271)
Marketing -- Management
(139)
Video tapes
(862)
Group
Video Cassette
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