Accession No. | M0097020 |
ISBN | 0131451324 |
Call Number | 658.409 M322B 2006 |
Author | Marcus, Alfred Allen |
Title | Big winners and big losers : the 4 secrets of long term-business success and failure / Alfred A. Marcus |
Imprint | Upper Saddle River, NJ : Wharton School Pub., 2006 |
Physical | xxv, 396 p : ill |
Subject | Business failures (3) |
| Corporations -- Case studies |
| Industrial management -- Case studies (17) |
| Management (323) |
| Strategic planning (264) |
| Success in business -- Case studies (4) |
สาขาวิชา | Faculty of Business Administration (3201) |
| Graduate School (2731) |
| International Program -- Business Management (4370) |
Price | 748 |
Group | General |
Location | Central Library - 2nd floor | |