Accession No. | M0021531 |
ISBN | 0030106494 |
Call Number | 658.848 C998G 1996 |
Author | Czinkota, Michael R (20) |
Title | Global marketing / Michael R. Czinkota, Ilkka A. Ronkainen |
Imprint | Fort Worth: Dryden Press, 1996 |
Physical | xxv, 648 p : ill |
Series | The Dryden Press series in marketing |
Subject | Export marketing -- Management (35) |
| Marketing (271) |
| Marketing -- Management (139) |
สาขาวิชา | Faculty of Business Administration (3201) |
| Graduate School (2731) |
| International Program -- Business Management (4370) |
Added Entry | Ronkainen, Ilkka A (18) |
Group | General |
| 667 |
Location | Central Library - 2nd floor | |