Tag | Ind | Content |
001 | ## | 0010-5311 |
016 | ## | M0006878 (Master) |
016 | ## | M0006879 |
020 | ## | 9780070171008 |
082 | ## | CD 658.8342 \bH393C 2010 |
100 | ## | Hawkins, Del I |
245 | ## | Consumer behavior : building marketing strategy [CD-ROM] /\cDel I. Hawkins, David L. Mothersbaugh |
250 | ## | 11th ed |
260 | ## | Boston : \bMcGraw-Hill Irwin, \c2010 |
300 | ## | 1 CD-ROM |
650 | ## | Consumer behavior \xUnited States |
650 | ## | Market surveys \xUnited States |
650 | ## | Consumer behavior \zUnited States \zCase studies |
690 | ## | Faculty of Business Administration |
690 | ## | Graduate School \xMaster of Business Administration |
690 | ## | Graduate School \xMaster of Engineering in Engineering Management |
690 | ## | Graduate School \xDoctor of Philosophy in Information Technology in Business |
690 | ## | Graduate School \xDoctor of Philosophy in Management |
690 | ## | International Program \xBusiness Management |
700 | ## | Mothersbaugh, David L |
930 | ## | CD-ROM |
949 | ## | Central Library - 3rd floor - Digital Library |