Tag | Ind | Content |
001 | ## | 0010-4604 |
016 | ## | M0139096 c1 |
016 | ## | M0139097 c2 |
020 | ## | 9780071314404 |
082 | ## | 659.1\bB427A 2012 |
100 | ## | Belch, George E |
245 | ## | Advertising and promotion : an integrated marketing communications perspective /\cGeorge E. Belch, Michael A. Belch |
260 | ## | New York, NY :\bMcGraw - Hill,\c2012 |
300 | ## | xxxv, 769 p : ill |
650 | ## | Communication in marketing |
650 | ## | Sales promotion |
650 | ## | Advertising |
690 | ## | Faculty of Business Administration |
690 | ## | Graduate School \xMaster of Business Administration |
700 | ## | Belch, Michael A |
856 | ## | \nตัวอย่างหน้าปก\uhttp://www.virtualsiamu.com/elib/M0139097.jpg |
856 | ## | \nคลิกอ่านตัวอย่าง10 หน้าPDF\uhttp://www.virtualsiamu.com/elib/M0139097.pdf |
910 | ## | 1,000 |
930 | ## | General |
949 | ## | Central Library - 2nd floor |
970 | ## | หลักสูตรบริหารธุรกิจมหาบัณฑิต \bPO No.0056/56 \cSE-ED |