Accession No. | M0036901 c1 |
| M0036905 c2 |
ISBN | 0138070172 |
Call Number | 658.802 L898S 1991 |
Author | Lovelock, Christopher H (3) |
Title | Services marketing / Christopher H. Lovelock |
Edition | 2nd ed |
Imprint | London : Prentice-Hall, 1991 |
Physical | xvi, 526 p |
Subject | Marketing (271) |
| International Program -- Business Management (4370) |
| Graduate School -- Master of Business Administration (3989) |
| Faculty of Business Adminstration -- Marketing (279) |
Price | 390 |
Group | General |
Location | Central Library - 2nd floor | |